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Hello Spring 2025!!

Softness Blooms This Spring

Best Sellers

2025 Spring Collection Sale - 20% off Spring collection

Shop Before It Ends

Launch Edition

Discover our cute launch patterns that will have your little ones all excited!

Introducing

Bilbo the puffin

Bilbo, our playful and vibrant mascot embodies the fun, warmth and joy of the Hugs & Giggles brand. With its colorful beak and cheerful demeanor, Bilbo is the perfect companion for little ones, promoting the spirit of adventure and laughter.

New Releases

Fast shipping

We offer fast and express shipping

High Quality Fabric

Made with Premium, Thicker Fabric for Lasting Comfort

Oeko-Tex®Standard 100 Certified

 Our bamboo material is certified for safety, ensuring it’s free from harmful substances.

Cuddly Soft

Inspired by Smiles

Hypoallergenic

Our Giggle Squad

Soft, strong, and perfect to play - our clothes are designed to keep up with your litlte one's every adventure